Seal Haus
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© 2026 Seal Haus Studios
Blue Green Galleria
FEATURED portfolio gallery
Blue Green Galleria needed a website that felt as refined as the artwork it represents while remaining easy for visitors to explore. The goal was to create an experience that showcased each artist's collection, simplified navigation, and gave the gallery a flexible foundation they could continue growing for years to come.
Helping a Pasadena fine art gallery go from unable to update their own website to sharing it proudly with Artsy.
PROJECT OVERVIEW
Built to Grow
Ready for new artwork, exhibitions, and future expansion.
Website Design
Beautifully showcases the gallery's collection.
Easy Staff Updates
Add artists and exhibitions without calling a developer.
- Website had to be maintainable by office staff. Meaning, they could add artwork, new artists and add exhibitions.
- Website had to look professional and represent the direction the gallery wanted to go: exhibiting at high-end art shows, and partnering with Artsy.
Client Goals
When Blue Green Galleria came to me, they had already built a website using GoDaddy's AI website builder.
While it got them online quickly, it became increasingly difficult to update as the gallery grew. Adding new artists, artwork, exhibitions, and biographies was cumbersome, leaving staff hesitant to make changes and the website unable to evolve alongside the business.
After learning more about Blue Green Galleria's goals, I designed and developed a custom WordPress website built to grow alongside the gallery.
Every page and content management decision was planned to make adding artists, artwork, exhibitions, and news straightforward, giving the team confidence to manage their website without worrying about breaking it.
AFTER
BEFORE
Individual staff accounts keep permissions organized and secure.
Every workflow is designed to be intuitive, with custom video tutorials available whenever they're needed.
Homepage sections that are easy to edit.
Searchable art and artists, creating a seamless user experience.
Staff can confidently maintain the website long after launch.
VIDEO TESTIMONIAL
— Gisely Ruiz, Blue Green Galleria
I would wholeheartedly recommend Seal Haus Studios to other galleries, creative organizations, and arts-focused businesses that need both strong design and real functional intelligence behind the scenes.
